It may seem obvious that attention to details when planning and executing project management is a basic management skill. The very essence of effective delegation and project execution is based on this focus. It is a core management skill and basic responsibility.Given the obvious, why do so many managers lose that focus?Effective delegation management depends on it. Taking an eye off the “attention to detail ball” has many causes. It is important to explore these roadblocks in order to cope with them and over-come the distractions needed for execution excellence.
Any manager has more than their share of interruptions. Their own To Do list is a mile long. Deadlines abound and the meeting upon meeting pattern takes too much time.
These interruptions and distractions are an all to regular part of the management weather forecast. It goes with the territory. It’s part of the game. That said, it does not have to be a reason for losing the attention to detail.
The advantages of attention to detail are many. Keeping important assignments and projects on track depends on constant scrutiny. Losing focus on the progress track or time-line for even short periods can result in problems and delays. The team losses the momentum so important to high productivity results.
Opportunities for coaching people up or implementing corrective actions are lost when focus goes missing. These are not trifling side issues. They are at the heart of leadership and management effectiveness. there is not a busy manager out there who does not struggle with the interruptions issue. It takes discipline and an organized approach to time management to cope. Allowing poor time management and organization to take away management focus, is a path to productivity problems.
The issue of problems and delays in the execution of assignments and projects is a real problem. A manager’s job is to create a “Velocity of Execution” to accelerate results. Lose sight of any important detail and things derail. Lost momentum is lost productivity. Managers are paid, and promoted, to increase productivity, not let it drop. The manager that builds a tight project plan of action, and then delegates the assignments effectively, is off to the right start. Next, comes relentless attention to detail. Tracking, monitoring, and directing the execution depends on attention to project details.Loss of coaching opportunities may be the most costly. Coaching people up is among the highest and best contributions a manager can make. One of the best management skills in coaching people, is to find the opportunities in real time. when someone needs help or makes a mistake. Quick intervention, when things are fresh, has the highest impact. People grow and gain confidence in the manager who is right on top of what’s happening.All of this is based on the management skill of attention to detail. Getting on top of this and leading is a matter of attitude. The best managers are focused and know exactly where they need to be.
Finally I found a way to convert my knowledge in traditional marketing into digital marketing skills.You will be surprised if you know how easy and fun it is.I want to take you through my personal experience, it won’t be long, don’t worry.I came from Italy two years ago, after I finished my degree course in marketing.I wanted to find more job opportunities in England, because I think here every business is marketing orientated and as you can’t do marketing without knowing English.I though that with my degree I could find some profession in marketing.Although I have done many job interviews with different companies and agencies I didn’t find the right role for me.I realize that, the skills that the companies wants now are different from the skills that I have learnt during my degree course, for the reason that all the companies are digital orientated.I decided then to find a way to learn how to get into digital.I am going to share with you how to switch your knowledge from traditional into digital, all the information I give you come from my personal experience, so are already tested.So let me give you a quick guide on how to covert your traditional marketing education into digital.When we are done you will know exactly how to start looking for a real improvement in your career. Ready? Let’s start.Step 1Search on Google for a course that allows you to learn both theoretical and practical knowledge.With a Google search with the right keywords you will find a lot of courses, for example you could search for ‘digital marketing course plus internship’, or ‘digital marketing course for graduates’.When you think you found the course that fits for you, read some reviews to make sure you are doing the right choice, you can call their costumer service to let them explain how the course is structured.When you find the course that satisfy your needs you can start to convert your traditional skills into digital skills.Based on my persona experience, I found the ‘ Osborne training’ digital marketing course, it was exactly what I was looking for, a course organised in two sections, the live class section and a period of internship with a digital marketing agency.Step 2When you start the course you will understand the difference between digital marketing and traditional marketing, exploring the basis of digital marketing and the main tools to become a digital marketer.According to my experience after the course enrolment I started the online live classes with a private tutor who guided me from the marketing basis to the search engine marketing, digital marketing tools to advertise a company and the marketing strategy to build a business.I have learnt how to use tools such as Google AdWords, Google AdSense, Facebook Ads and how to create and send marketing e-mails.With the knowledge of this tools you can now boldly get into the digital marketing world, the more you practice and the more you better understand how to deal with the different scenarios you would face.Step 3You’re almost done!Now that you finally have understanding in how to use the main digital marketing tools, you are ready to use them.How to start though?Normally to use this tools you should have a business, a web site or a Facebook page that you want advertise.The easiest way to start, if you don’t have a business to promote, is to create a Facebook page and try to build awareness of it.Facebook offers a platform, called ‘Facebook advert manager’, to advertise your own page, business or website, it’s easy and fun to practice.If you choose a digital marketing course which allows you to do an internship or a work experience, you could practice and be guided into the responsibilities.Going back to my personal experience, after the theoretical part I have done the Internship programme, which consist in a period of 3 months work experience made up of doing the task that a digital marketer would deal on a daily basis routine.Duties like managing a blog, developing and managing digital marketing campaigns to raise brand awareness, tracking conversion rates and making improvements to the website, designing strategies to drive traffic to the company website, utilising techniques including paid search, SEO and PPC.After completing all this tasks I got the skills to start looking to find a job as digital marketer!That is the path I followed to convert my knowledge in traditional marketing into digital skills.Are you ready to start the conversion? Don’t waste anymore time, find the course that fits for you and begin to learn something useful to your career.
In today’s economic turmoil, people are now more receptive to the idea of building a business and are looking for home based business ideas. With all the massive layoffs that have taken place and the unprecedented high unemployment rates, it is smart today for people to have other streams of income other than the primary income stream from the not so reliable JOB. Building a home based business is an excellent method for people to supplement income and/or replace existing income. The following home business ideas can be done part-time while working a full-time job. All of these business opportunities have the potential to earn a real significant income to change a person’s lifestyle:1. Affiliate MarketingAffiliate Marketing is one of the many popular home based business ideas available to people. The concept is simple where you the marketer is promoting products via the internet for companies while earning commissions for each sale. Typically you will find a niche and market for the company by placing an advertisement such as banner ads, graphics, or text links to drive the consumer to buy the product. This will earn you a commission on the sales or clicks that the advertisement generates. In this business model of home business ideas, you can also build a list of a targeted market which will allow you to market via email marketing and makes sales over time and growing your home based business.2. Network MarketingNetwork Marketing is another one of the many very popular home based business ideas. The concept is similar to affiliate marketing. You as the independent representative are promoting products and services for companies while earning commissions for bringing a sale. You also have the option to promote the home business opportunities to other people. Promoting the business opportunity allows you to build a sales force and override commissions within the sales team. As your sales team and customer base grows in your home based business, the commissions and residual income grow proportionately. This business model is a very lucrative business model considering the other home business ideas because of residual income.3. E-commerceE-commerce is a great option for home based business ideas. The concept behind E-commerce is composed of setting up a website where you can sell products from vendors in any particular niche all across the world. Think of E-commerce as online retailing where you would sell products in any particular niche you wish. For example a variety of pet nutritional products could be sold on your website or online retail store. Another form of E-commerce, is setting up an eBay or Amazon account and selling your own products or products from companies that allow you buy bulk at wholesale pricing.Although the three home based business ideas are conceptually simple, building any of these three mentioned home based business models is not simple and requires an investment of time, money, and commitment. Be weary of any programs promoting easy road to riches or promises of fast easy money. This is not the case with any legitimate home business opportunity. Remember there is always a learning curve to master. Anyone promoting thousands of dollars in days, weeks, even months can very well be illegitimate and should not be considered with the other home business ideas. The key to finding legitimate business opportunities is to find a company with a good track record, good product base, a fair to excellent compensation plan, and/ or excellent margins for a home based business.